The Single Question That Takes Your Impact Way Bigger Than Just Results

As a little sneak-preview for you, an excerpt from one of my favorite chapters of Tap Into Greatness… 

What rank did we end up with? What KPI are we pushing for? Where are our numbers? How far did we increase our reach? What was the final score?

Sound familiar? As most leaders, you spend a lot of time talking about and focusing on results. Your success is judged, competition monitored, and team’s success measured by them.

If your team doesn’t know the result they’re shooting for, they lose momentum, focus and direction. Without a clear finish line, no one will keep running faster. Got it. Really effective managers get concrete results clear first. But you’re more than a manager…

You need to play a bigger game than that as an Influencer. While you might do a great job at outlining the specific deliverables or framing out the metrics expected of you by your stakeholders, how often do you go bigger- beyond those measurables? What if you asked the question a bit differently… 

“WHAT DO I WANT TO HAVE?”

Importantly different than “What result are we going for?” this is more than semantics. Changing the question gets to something deeper, broader and more activating- where influencers make their distinctive mark. They don’t just get results, they have impact, they have reach, they have pull from the inside out. 

HAVE is the very first thing that every great influencer asks herself before she goes into any idea, plan, conversation, presentation, meeting, and especially the office for the day… 

"What do I/we want to have out of this?” 

Yes- they call out specific results, but also isolate all the other indicators which equal true impact

Result only: We’re going for 1 million units in sales for this new product. 

With the Have added in: We’re going for 1 million units sold… And want to have a fired up team, have buzz in the market, have people converting to our brand, have the street cred of solving what others couldn’t… 

That’s much more impact than just the finite result of units sold. As you broaden the horizon this way, it sets a bigger game and more meaningful orientation to it for everyone involved. Now they have something to rally to, not just finish. 

Don’t just hit results, have impact.

Real Influencer Moment: 

A coaching client from the restaurant industry took this on. A notoriously intense chef for the highest-grossing restaurant of a fun, successful brand, he leads teams under serious time and performance pressure. They do it, but it can be tense. With this HAVE question, he decided that he wanted to have a different environment- a fun environment with a kitchen staff of people who were having fun all of the time, cranking in their quality of results; productive, effective and happy despite the slams of pressure. This changed the game for his staff, his culture, and his bottom line.

 

Deep & Wide

Have gets at impact that goes wide…. answering the question of, “If we have that… then, what else will we cause?” This is the ripple effect of what you do, and getting strategically intentional about what else you're causing with your efforts.

As in: 

If we have a fired up team, then what else could we cause beyond that (ripple effect)? 

Ambassadors for the brand, talking it up in their circles outside of work. 

Which could then trigger having… 

The word of our brand getting out there to new prospective clients, who will check us out… 

Which could then trigger having… 

Expansion to a completely new demographic of clientele coming in the door… 

You can see where this is going, right? 

Keep asking the question, “Then what?” and you’ll map the ripples of impact you can strategically have. 

 

Have also gets at impact that goes deep answering the question, “If we have that, what else would we of course have to make that happen?” This is drilling into the layers of impact deeper than the initial obvious answer. Go intentionally for depth of impact, which takes root to grow stronger. 

For example:

If we have a fired up team, what would that mean we also have? 

People who believe in what we’re doing. 

Which means we’d also have… 

People who are committed to the brand. 

Which means we’d also have… 

People who will have longevity. 

Which means we’d also have… 

People who will invest their talent and trust in us. 

Which means we’d also have… 

A solid core of all-in people who will truly help us build to a whole new level of impact….

You get it. 

Every time I take a client from a result they’ve identified into a Have-Deep and Have-Wide exercise like this, they come back to their targeted result with renewed energy, because the stakes of it get bigger- one little result turns into the platform for broad, deep, meaningful impact. Bam! 

Think about that project you’ve got happening right now, and the results you’re shooting for in it. Take a minute to brainstorm deeper into the impact you want to really have out of this project beyond just the articulated result? If you had that, then what? What else would you have? Then what? What else? (you get the idea of these layers deep and ripples out, yes?)

This expansion from result you're getting to ImpactYouHave applies to individual interactions all day long, too. What good is the big plan if your steps along the way aren’t focused for impact too? Make it intentionally count there, too. 

For example: 

Halfway through a regular weekly conference call, as people tune out and you’re wondering what the point is…STOP.

Sure, what you’re covering was emailed in the agenda, but to what end? Get the haves clear, articulated and understood, before you move on. Ask them:

What do we want to have by the end of this call?

What results? What plan? What deliverable completed? 

What level or energy and engagement from this team? What problem solved? What alignment? If we had those then what? 

…then notice how the whole call shifts with fuller engagement from everyone. 

Better yet—start the next call with the Haves as part of your WIIFM: 

“By the end of this call we will all have:

  • Every question you’ve been confronted by with the client clear and answered
  • Total alignment about next steps and who’s doing what
  • Relief and fired-up-ness for what’s coming in this project

…Let’s dive in!”

For awesome influencers, this gets very personal. It’s why they inspire and affect you so much—because they ask the Have question of themselves right before diving into an exchange with you, every time. They clarify the impact they want this interaction to have on you and your process… then they make the time with you count purposefully. 

You can too: 

  • Go bigger. In your next planning conversation, take the question broader and deeper. What do we want to really have out of this? Elicit as much as you can there, identify the strongest impact, and then clarify the concrete result you’re trying to hit. It may help to give prompts like “have on our team, in the industry, in the world, in our own process.”
  • Pause first. Before picking up the phone or responding to your next email, pause and clarify: Out of this communication, what do I want to have? Agreement? Collaboration? The other person put in their place? Maybe.
  • Focus in. Outside of work, think about what you want to Have before you automatically dive into experiences, and notice how it focuses it for you…I want to have true connection and focus on one another with my family tonight. 

With focus set on what impact you’ll Have, your next choices of what to Do and what facet of yourself you’ll step into to create it become clear and simple…

To see what happens with our Real Influencer the chef and how he set himself up to identify what he needed to Do and how to Be the version of himself to cause that major shift in his staff (and of course how you can too, every time), check out Chapter #5 of Tap Into Greatness… :)

 

©SarahSinger&Co. 2015

Closer Than They Appear

My mom’s rear-view mirror always had etched onto it:

Objects in mirror are closer than they appear.

So it turns out that this standard-issue reminder about perception applies to our own psyche, as well.

When we get to the part of my training where I ask people to identify a spot in their lives where they need to step up or out or through something, many people find something BIG.  It’s often having to do with a person they need to confront or a thing they’ve needed to do for a long time, which they’ve been allowing to suck their energy and hold them back in their productivity or happiness for weeks, months or years.  Most people have a few of these things rattling around, sort of like extra weights they’ve been carrying around with them.

So, I help them to stand up to the BIG thing, and commit to busting through it to the elusive “other side” which is alot like those things in the rear-view mirror… much closer than it seems.

It often comes down to a conversation they need to have with someONE or a new behavior that they need to just DO or try.  I coach around it, sometimes even set up full plans of attack for getting their State just right, and all the support they need to hold that State, follow through and not bail at the last second.

In my work with thousands of people who have gone through this very process, I’ve found something in common which takes me back to the rear-view mirror…

Leading up to the actual breakthrough (which is often just a moment), people will actually spend hours of time thinking about it, obsessing about it, rehearsing it or just worrying about it before they actually do it.  The good news is that this is replacing the countless hours of stress, upset, distraction and worry that they had been spending regularly on it before they chose to break through it.

So finally, they get to the moment of truth.

They get into State (or not, which makes it more painful), they DO the big thing, and they’re through to the other side.  The act or conversation took minutes.  It’s over.  The energy suck that had been draining their will and focus is cut off, and there’s a proud mix of adrenaline, relief and newfound energy afterward.  Then the realization…

Obstacles are smaller than they appear.

It wasn’t that big of a deal in hindsight.  All of that worrying and prep, and they broke through it in moments.  To me as a coach, the most important thing is the equation of time spent that comes in the debrief:

Number of sucked hours of worry/upset/stress/energy you are losing in thinking, worrying, avoiding by not doing it

VS.

Moments it takes to just do it and be through to the other side

Simple equation of time investment.

Easy?  Not really, which is where Comfort Zone and coaching like mine come in.

But simple? ABSOLUTELY. For me, this math is what gets me to finally get out of my head and do the uncomfortable but liberating thing.

Maybe we should change what’s etched in our rear-view mirrors as a constant reminder, so we can save all that time and energy, and just step up and out in the first place?

©SarahSinger&Co. 2013

The Pyramid of Perspective

How many times have you gotten sucked into the stress of someone else’s timeline or pushed out a time-sensitive directive to your team focusing all on the WHENs and details of HOW you wanted/needed it done. This occurs on teams and in leadership daily, and our perspective gets lost. One of the most effective ways to channel the brilliance of your team while grounding it to something solid is to continually give them perspective on their process.  Think of it like a Pyramid of Perspective

So, where’s your vantage point?  Each of the levels on this pyramid represent different viewpoints of perspective.  In the way that you lead and communicate, you can come from any of the levels of the pyramid, each one coloring your message and influence differently.  The deeper you go on the pyramid, the more foundation of grounded perspective you bring to the team.  As a leader, you’ve got some choices…

Even more on this in Chapter #13 of TapIntoGreatness!

Even more on this in Chapter #13 of TapIntoGreatness!

WHEN- Coming from this place, you’re concerned with time (usually never enough), the schedule and the deliverable deadlines.  For a competitive team, When is an important and effective driver for them to get to their results and come together before another team beats them to it.  High achievers often do their best work under pressure, so time and an impending constraint of When can bring out their best. As a leader, it’s important that you leverage that as a motivator without becoming the watch-checker. If you cross that line to become overly concerned with time, your team can dismiss you as valuing time over content or process quality.

• Build and show timelines to give your team a sense of how their process will play out in concrete terms, and give them a sense of “we are here” on the map.

• Adjust the timeline as you go, making space for their emergent process as they collaborate.

• Strategically, use time and deliverables to create urgency when needed. Deadlines spur action.

HOW- Here, the focus is on the process, the steps and the way we get there. If you’ve got a team of individuals coming from successful yet diverse disciplines and experiences, the How will be important to them. They can get stuck on How your team is approaching the work, attached to a particular process to achieve results from their previous world. I’ve seen potentially brilliant teams crumble because they couldn’t get aligned on process.  How your team goes about its impressive disruption is ultimately your call as the leader. It’s critical, because How your team does its magic may be the very thing that sets you apart from your competitors and defines your brand. Yet if you’re overly skewed on form and checking off every box just so, they’ll feel micromanaged and stifled, without enough creativity.

• Direct the approach, honoring and incorporating their expertise, then getting their buy-in on why X is the best way for the team. As the leader, be the keeper of the process.

• Get alignment on it early, check in and adjust course often, looking to make sure the How is tapping their talent consistently and providing a way for it to manifest in great work.

WHAT- This is the outcome or result you’re going for. Achievers and concrete thinkers on your team will always need this to be as clear as possible. If it’s not, they’ll each come to the team’s work with their own interpretation of What you’re trying to accomplish, which can be problematic when they clash with one another. While they each may hold their own important piece in the puzzle, they all need to be working toward the same picture on the box lid to guide them together. Clear focus on the What elevates the team’s dynamic and conversation to a common goal and a reason to rally in collaboration. The more vividly they’re able to envision the outcome they’re going for, the more they’ll be pulled to it, causing the How and When to fall into place to make it happen.

• Get What your team is going for- the change you’re trying to impact- clear and concrete.

• Have the team articulate the goal, get it visually up on the wall of your workspaces, and keep reiterating it for them.

• If the result you’re going for is ambiguous, then set shorter term What milestones along the course for them to focus on and hit.

WHY- All the layers of the pyramid are key in keeping your team and the work focused on the right things at the right times. And Why is is the one that makes the difference between managing and really leading people. The Why both trumps and grounds everything above it on that pyramid, because it gets to the heart of motivation.  This could be what brought them all onboard with you in the first place- a mission to ________ (fill in accordingly). It’s their cause, their call, their drive to do the work and push through to the other side. It brings it all back to purpose which is energizing, clarifying and even calming.  For you as the leader, getting the Team Why clear and articulated is the most important thing of all, after which everything else (What, How and When) is about execution.  This is the conviction that makes the game matter, and the impact of their efforts bigger in the world. It’s what engages these individual brilliant people on your team, bringing their separate Whys and visions of what’s possible in the world to this work together.

• As a leader of disruption, you see the layers of Why to the work. Sort and prioritize them, then keep bringing it back to focus for your team.

Lead your team with the Why. Tell the Why. Ask the Why. Every time, every conversation, every day.

• Open with the Why, then layer the What, How and When on top.

 

THE BIG WHY- The deepest level of individual personal drive we all have is our Big Why… why we’re doing this in the great scheme of life. This is our biggest game, truest purpose, greatest good and what gets us out of bed in the morning.

Steve Jobs: “To make a dent in the universe.”

As a leader, get clear about yours. Once you do, it will come through as the passion that fuels everything else you do, and will serve as inspiration for every person you lead.

You also need to get  … their individual Big Whys. Once you know their WHY, it can be very powerful, giving you a way to frame communication with them- an entrance into their world at any moment.  When they’re in need of motivation, acknowledgment or perspective, you can frame it in the most meaningful way for what matters most to them.  Their why is their buy-in, and your why can be their inspiration.

Once you’re grounded in this deepest, most stable part of the pyramid, the others- WHAT, HOW, and WHEN are easy to reference and command as needed, because they’re truly held in perspective of the biggest Why.

• If you don’t already know them, find the Big Whys for each on your core team… by asking them!  While this is getting to what’s most essential to people’s core, many don’t talk much about it or even think of it consciously to the level of easy articulation. Getting them to unearth it will help them get more passionate about what their doing, and help you to lead them more accurately.

• As you ask, know that these questions are the kind that may require people to search a little internally for if they haven’t already clarified it for themselves. Give them space to think about it and then ask in layers…

You may ask them, “So why do you do this?”

They may say, “because I’m intrigued by X kinds of challenges,” or some other such practical but not meaningful answer.

You then follow up simply with, “Why are these kinds of challenges intriguing to you?”

They might answer, “Because I really care about X…”

You probe, “Why do you care so much about X?”

…until you’ve asked five levels into their Why. Think of it as helping them peel the layers back on the onion of their Big Why, getting down to their most fundamental Big Why beneath.

As you lead and manage every day, the art of it is to keep perspective for yourself and your team. When, How, What, Why are each important in different ways,  can demand its own hyper focus, and can become consuming if you’re not careful.   Picture yourself as standing at any level on the pyramid, grounded at that level,  easily able to reach every level above it. If you’re standing all the way up in When, you can’t even see, let alone reach the others below you. The deeper you go on the pyramid, the better your perspective is, allowing each of the other levels to fall into place. Standing and starting with Why, you can layer, reference, tap and pull from What, How and When easily, without getting sucked in to them and losing your vantage point.

Your perspective colors how you choose, lead and relate… so keep yourself grounded.

©SarahSinger&Co. 2013

You Are Reaction... A Choice.

Everything is a reaction to something else.  Everything’s a setup for something. 

Athletes and their coaches study films to spot patterns and nuances in a team and individual player’s game- from which they can learn, tweak and improve.  Slowing an interaction down to be able to see the exact sequence of moves, angles, actions and reactions in a play allows them to make the critical adjustments necessary in their for the difference of a win next time. What if we all did this in our normal lives and patterns?

Action & reaction can be simultaneous. It doesn’t much matter which we call the action or which we call the reaction; both create an interaction, and neither exists without the other.

This is true, and our lives are filled with interactions all day long. They’re so smooth that we rarely question what was an action and what was a reaction. That’s actually a good thing, and keeps us in relationship and moving forward… Most of the time.

While looking at the overall interaction of things is a healthy way to go, sometimes we should look a little closer.

We know that Sir Isaac Newton was right. But not just in physical science… if we break it down, we can see that for every action, there really is a reaction that occurs from it in human dynamics as well. This is helpful in understanding our own patterns.

When certain triggers (actions) occur, we react. Similar or repeated triggers make for reinforced reactions. Some of those are awesome and healthy, and some aren’t. Every single time we repeat an action or reaction, we’re rewiring our brain for those behaviors- strengthening and myelinating those neural pathways of response, which ultimately become the way we run whether we intended it or not. It’s like your pattern of typing mistakes on your smartphone- the software learns your patterns and then compensates for them (supposedly, although my phone just doesn’t get that I mean of instead of if), so you don’t even notice them anymore (mimicking the brain). In our own human reactions to other people and situations these patterns and compensations are created too, and before we know it, we’ve got some new default settings we didn’t even plan for and may not even notice… Habits. And sometimes they’re unhealthy, unproductive habits. Let’s fix that…

The more self-work you do, the more you start to see your own patterns. A client once described this self-awareness that develops “like having a rear-view mirror on yourself all the time”- noticing things about how you operate which you just wouldn’t see otherwise.

It’s one thing to notice behavior patterns. It’s quite another to choose to interrupt or change them. This is an important step on the road to growth, to be sure.

Example: “I spend a whole lot of time on Facebook during the day which isn’t productive, so I’m going to limit my time on Facebook to 10 minutes at night and that’s it.”

Okay, good. Behavior changed- much better than whiling away hours of productivity on auto-pilot.

And yet…

That tactical approach may or may not really help to get at the real issue- what this Facebook habit is actually a reaction to. If we skip over this, then just limiting the Facebook time isn’t going to solve much or get at the root trigger- in fact it might just spawn another reaction pattern/habit to replace it instead (like eating, let’s say), which I’ll just have to deal with 10 pounds later when that becomes a problem, too.

Instead…

Look at the initial action or trigger that your behavior is reacting to:

“Whenever I get news I don’t like or have to deal with situation XX or person YY, I tend to get on Facebook, which is actually sucking up a lot of time and killing my productivity.”  

Better.

Now we’re looking at what really needs attention, which wasn’t really the Facebook habit at all, but what it was a reaction to. That surf time was successfully diverting my attention from something I didn’t want to face, and compensating with something that felt a lot better in the moment to focus in on (the brain loves instant gratification). Once I realize this, I see that limiting my Facebook time isn’t actually going to help me to more easily deal with bad news or my XY situation…and then I can separate the trigger and the reaction apart. From there I can make a smarter, more effective adjustment which will have more lasting impact.

So maybe what we need is a giant pause button, to be able to freeze our own action like in the game films, so we can rewind and take a look at what we’re doing and what we’re reacting to over and over into habits without realizing it.

It’s about going a bit deeper.  Here’s how you can do this…

To get past the most obvious behavior you think you need to change and see the bigger pattern of action-reaction-pattern, you have to ask yourself a few key questions (we’ll stick with the FB example) like 

1. Why? What? When? Who? How often?… 

Why am I doing this?

Because I like to see what other people are doing and share out with my ‘friends’ on Facebook.” Maybe. Plus…

Deeper layer: “It feels better to focus on someone else’s life/thoughts instead of my own or put some finite positive thoughts out there rather than deal with these other ones.”

When do I tend to do it?

Whenever I get news I don’t like or have to deal with a negative person like XX.

Certain situations trigger these reactive patterns which divert our attention from something we’d rather not feel or deal or think about. The more persistent a situation is, the more you may not even notice your reactive response, now fully engrained as a habit.

It could be certain times of day as triggers associated with certain tasks (like when you have a deadline to hit which you’re avoiding) or events (like the night before a business trip, every time).

It also could be certain conditions (like when you get less than X hours of sleep)…

Particular people are absolutely triggers for you.  That can be a good thing or a bad thing. If bad, then your reactive pattern could be so habitual that you could actually miss this person showing up in a positive way (because you’re expecting the worse), and miss an opportunity with them.

What am I getting out of it?

I get to focus on something more positive. Sure, but…                                                  
Deeper: I get some acknowledgment and validation (at least from my Facebook world). I get to be heard.

We’re always getting something out of what we’re doing, or we wouldn’t be doing it.  Categorically it’s as simple as avoiding pain or seeking pleasure, although…

Pain = difficulty, fear, or discomfort of any kind.  Pleasure = validation, attention, confidence, inclusion, acknowledgment, control, power… but could also be learning, accomplishing, creating…

How often?

Um… a lot, every day. 

Reactions repeated become habits.                                                                                
Habits with an edge of need to them (depending on how strong you’re reacting from something) can become crutches.                                                                                
Crutches with a strong “feels so much better” response can become addictions.

Addictions, no matter how innocently they started are really hard to break, and can become much bigger than the initial trigger you were trying to avoid in the first place.

2. Handle the intial trigger. 

Once you find the trigger, address it by itself instead of allowing yourself to react in a way that may or may not help you in the long run.

I have a hard time hearing negative feedback and persistently negative people. So- I’m going to try some new strategies for being able to hear negative feedback in a constructive way and interact with negative people in a way that I don’t absorb it. I’ll talk with XX about our communication to see if we can change the negative pattern there. 

You are a creature of reaction. You can also change your own patterns to be more intentional, so you’re not a creature of reactive unhealthy habits. So strategize outside the moment of trigger, since that’s when your thinking is most compromised.

3. Study and tweak your own game.

Pay attention to your patterns.

Pause yourself, rewind and break it down.

Notice what’s happening first in your interactions, and how you can tweak/address the reaction pattern itself rather than waiting until it becomes a set, myelinated and reinforced habit down the road (and doesn’t solve the issue anyhow).

Did I mention addressing those triggers and interrupt your pattern as early as possible? Yeah- it’s that important.

4. Set yourself up. 

You actually can be less reactive and more pro-active, to respond the way you know will be best for you. You now know how to change your own State. You even know how to trigger and anchor the best and most productive States. So… for this, as you choose a new response (in a sane moment), try it, anchor it, then hold yourself to it when the trigger hits next. Debrief after, and be honest about whether the new response is working or not. If not, try another. Or another. Or go back to #1, and re-address what’s going on. It’s worth it.

Everything is a reaction to something else.  And everything’s a setup for something…                                                                                                                         
So set yourself up for intentional, healthy patterns, which will trigger even more of them.

©SarahSinger&Co. 2013